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Purchase and deliver cars from the USA, Europe, Korea, and other countries. This company has been on the Ukrainian market for over 6 years.

Customer request
  • Develop a brand book for further work with the site, social networks, and brand media
  • Create communication for social networks: Instagram, Facebook, YouTube
  • Creation of a corporate website and 3 landing pages for different areas of activity
  • Structuring the work of the brand's marketing and IT departments
  • Optimize the work of the sales department and integrate the CRM system
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Services provided

Branding
Site development
SMM
Targeted and contextual advertising
Sales department work
Data parser development
CRM settings
YouTube advertising

For the structured provision of services, we divided the project and detailed the tasks for the team:

Website

Creation of a corporate website with the following functionality:

  • calculator for approximate accounting of the desired car cost,
  • a catalog with ACTUAL information about available cars from US auctions

To implement a catalog with up-to-date information, we developed a parser that collected data from US auctions and duplicated it on the IMPORT CARS website daily.
Creation of landing pages for 3 areas of brand activity:

  • preparation of structure and prototype;
  • copywriting and design;
  • layout
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Sales department work
  • Integration of the CRM system into the work of managers and the creation of a hierarchy
  • Automatic allocation of applications to available managers, depending on various factors
  • Development of a chatbot where customers could leave an application
  • Analytics of sales funnels from different channels
  • Connecting and setting up Binotel telephony, CallTraking to link a certain manager to individual requests, track progress, listen to dialogues and transfer data from the request to the CRM system
Promotion:
Social networks
  • Preparation of a strategy for brand promotion on social networks
  • Creation of communication for social networks: Instagram, Facebook
  • Regular tasks: the daily posting of Stories, content plan preparation, and publication
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Promotion:
YouTube
  • Creating visual elements for the channel
  • Preparation of content plan
  • Video shooting and editing
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Promotion:
Targeted and contextual advertising
  • Preparation of advertising strategy
  • Realization of creatives
  • Campaign launch and optimization

Write us about
your business

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We will help develop your business
in digital and increase sales